Building social media

Over the last decade, social media has become an integral part of our lives, making building social media an important service today. From simple platforms for sharing photos and videos to complex social networks, our engagement with these tools has increased at a pace that seemed impossible just a few years ago. And although social media may seem like a 21st-century invention, their history dates back to the 1970s. The first computer network, ARPANET, which connected four American universities, allowed students and researchers to send messages to each other. Over the following decades, many platforms were created that allowed for the exchange of information. Including services such as CompuServe and AOL.

With the development of the Internet in the 1990s, the first social networking sites such as Six Degrees and Friendster were created. At the same time, the first tools to facilitate interaction and communication between people online began to emerge. With the emergence of Facebook and Twitter, in 2004 and 2006 respectively, a revolution began.

Today, social media is incredibly important for companies that want to build a positive image online. They allow businesses to easily reach potential customers, build loyalty and engagement, and gather feedback from their customers. An example of this is Coca-Cola’s advertising campaign in 2011, which combined social media with traditional advertising channels. The “Share a Coke” campaign encouraged people to share photos of Coca-Cola bottles with their friends’ names on Facebook. This translated into an increase in beverage sales.

Building social media has become an integral part of our reality. Portals influence the way people communicate and how businesses build their images. For this reason, it is important for companies to understand what tools and strategies to use to effectively harness the potential of social media and build a lasting and positive image online.

Basic elements necessary for building profiles

Building social media is a complex process. The first step is definitely creating a logo if the client does not already have one or wants to refresh an existing one. Clients may already have an idea for a logo or rely on our creativity. In both cases, it is important to propose several options that will allow for the selection of the best one. Consultations with the client allow for the refinement of every detail and the creation of a logo that perfectly matches the company’s image.

The next step is creating graphics such as post graphics, background images, and other elements that will fill the profile. Our team of specialists creates professional and aesthetic graphics that attract customers’ attention and distinguish the company from the competition. Additionally, we also prepare the content needed to fill the profile and create posts. This way, the client doesn’t have to worry about what to write or which graphics to use. We take care of that part of the process.

The final step is publishing posts. We can post on Facebook and Instagram, including posts, stories, and reels. This makes our social media activities diverse and tailored to the needs of the company. In the case of posts, we always try to convey valuable content. We choose content that will attract customers’ attention and allow for building a strong relationship with them.

In summary, we offer a wide range of services related to building profiles on social media platforms. Creating a logo, graphics, content, and publishing posts are key elements that help achieve success in the industry. Thanks to various forms of publication, such as posts, stories, and reels, customers can effectively reach their target group and build a strong relationship with them.

Facebook – building social media on the most popular platform

Facebook is one of the leading social media platforms, with over 2.8 billion users worldwide. As a result, many companies use it as their main tool for communicating with customers and promoting their products. However, it is recommended that companies diversify their sources of contact with customers. Mainly not to rely solely on one social media platform.. It is important to redirect customers to our own website to build relationships on “our own territory”. This allows you to have full control over the information you provide to your customers.

We create Facebook profiles for our clients and manage them in a way that fully reflects their brand. We use our created logos, content, and graphics that are consistent with the client’s overall marketing strategy. It is important that the Facebook profile is consistent with the brand image. This gives customers a sense that they are dealing with a professional and cohesive company.

We offer a service of regularly posting and sharing updates on Facebook with a specific frequency. For example, twice a week. This ensures that our clients have a constant online presence and build loyalty within their online community, while saving time and effort. Our service allows for effective marketing actions and increasing the reach of the profile.

To increase the effectiveness of our marketing campaign, we attach Facebook Pixel to the client’s website. This is a tool that allows us to track activity on the client’s website and collect information about their behavior. In this way, we can provide customers with personalized advertisements and product recommendations that are most interesting to them. This is especially important as it helps us increase conversion rates and gain new customers.

Instagram as an effective marketing tool – why it is worth using this platform to promote your brand?

In today’s world, more and more companies are realizing the potential of the social media platform Instagram. It is a platform that complements Facebook and your own website perfectly in efforts to build and promote your brand. Why? Because Instagram is primarily a visual platform where photos and videos are key. It is the perfect place to present your products and services in an attractive way. This will attract the attention of potential customers and build your brand.

We specialize in helping you build and manage your Instagram accounts and are happy to take on the task. We assist creating featured stories, reels, and posts that can be published at regular intervals, according to the client’s wishes.

Today’s society is increasingly interested in m-commerce, or mobile commerce. This means that the majority of content consumers use mobile devices such as smartphones to browse and use online content. That’s why our Instagram campaigns are appropriately tailored to these needs and focus on creating content. Content that is easy to browse and consume on mobile devices.

Building a brand on Instagram, however, is not just about posting content. Hashtags, user interactions, and analytics are also important elements. Therefore, we offer comprehensive services that also cover these aspects. Our experience in the industry allows us to take effective actions and achieve the intended goals. We are happy to help create an attractive profile that will attract the attention of your potential customers and effectively build your brand online.

You choose what you expect from us, and we take care of the rest

We offer comprehensive support to our clients in building their presence on Facebook and Instagram. We understand that running a business in today’s world requires a strong social media presence. That’s why we want to help our clients succeed in this area.

Our services include creating separate profiles on Facebook and Instagram or as a package. It gives our clients greater opportunities to reach a wider audience. The price depends on the complexity of the work. Whether we will be connecting a Facebook Pixel or the number of stories that will be highlighted on Instagram.

In addition to our standard offerings, we offer various combinations of services that can be customized to our clients’ needs. If a client needs a post on Facebook and Instagram that doesn’t require stories or reels, we offer that service. We can also create posts with stories or reels to better showcase our clients in the crowd.

Advertising campaigns are also one of our strengths. We are able to plan and conduct advertising campaigns on Facebook and Instagram that meet the needs of our clients. This makes it easier for our clients to reach their target audience and increase their sales.

Additionally, our services also include improvements that are available at any time when our client needs our help in improving their profiles on Facebook and Instagram.

All of our services are available at an affordable price and tailored to the needs of our clients. We are proud of our work and always strive to provide our clients with the best results. We know that in today’s world, presence in social media is crucial for business success. That is why we want to help our clients achieve this goal.

To better illustrate how we execute the projects assigned to us, I invite you to familiarize yourself with a practical example described in the case study.

Improve your image with the help of specialists

Building an image on social media is incredibly important in today’s world. Many companies and businesses use these platforms to reach their customers. Over the past few years, social media has become one of the most important communication channels between companies and consumers. It’s worth noting that their popularity is constantly growing.

The main reason for this trend is the fact that social media platforms offer companies the opportunity to reach their customers on new levels. Thanks to these platforms, companies can engage in interactive communication with customers, gather feedback, and better understand their needs. In this way, building an image on social media can help companies develop loyal customers, increase brand awareness, and increase sales.

Our services help clients achieve their marketing goals through a comprehensive approach to building an image on social media. Our team consists of experienced specialists who are able to design a social media strategy that meets the individual needs of clients.

As part of our services, we offer a wide range of activities. Managing accounts on various social media platforms, creating content, analyzing and reporting campaign results, and running advertising campaigns on social media. This allows our clients to achieve better marketing results, increase engagement with their customers, and increase sales of their products or services.